Kia ora, I’m Hadassah.
I craft meaningful content, elegant products, and satisfying digital journeys.
I bring experience in marketing and communications, UX writing, and UX design. Combined with creativity and meticulous data analysis, I use these skills to get results in any context.
I’m deeply passionate about accessibility and research-led content strategy.
My approach
Research
Whether it’s user interviews, competitor analysis, or market segmentation, great work happens when you understand the problem and know who you’re solving it for.
Collaboration
I take a collaborative approach whenever possible, giving and receiving feedback from stakeholders to ensure a balance between audience and business needs is met.
Empathy
UX writing and design, content strategy, speechwriting… the ability to empathise and understand the audience is crucial to all of these.